Our Story
Roost Coffee Co. was built for the people who keep racing alive. The drivers hauling through the night, the crews turning wrenches after work, the tracks opening their gates, and the fans who show up week after week. This sport has given us more than somewhere to spend our weekends—it gave us a place to belong.
Our mission is simple: make great coffee and use it to give back to the racing community that made us. By supporting the people and places that keep the sport moving, we’re doing our part to fuel what comes next.
Roost Coffee Co. — Fuel for the Driven.
Our Team
Jake Griffin
Founder & CEO
Aaron Sill
Chief Creative Officer
Kelly Couse
Chief Marketing Officer